ROL Hand Roll Bar - Huntington Beach

I came here to celebrate my birthday, and overall it was a nice experience. The food was excellent, fresh, and delicious, and the service was good. My only complaint was the music. It was very loud, which made it difficult to have a conversation. We asked if they could lower the volume, but they said they couldn’t control it and that they had called the manager. Unfortunately, the issue was never resolved. I also didn’t enjoy the music selection. I think that for a Japanese restaurant, playing Japanese music would create a more immersive and authentic experience. This is what I ordered, and it was all very fresh and tasty:

We’ve been to ROL in Irvine and HB. This review is for the HB location. The HB location has tables and counter seating unlike Irvine where it just has counter seating. They are known for their hand rolls which feature a crunchy and warm seaweed wrap. And they serve one roll at a time so you can savor each one slowly. They have a great deal during lunch - 4 rolls (you can sub 2 rolls but premium rolls will be charged extra). Luncheon special also comes with miso soup and endamame. It costs $15. The food was amazing and service was impeccable. They have other locations such as in Irvine and Fountain Valley. If you get here by noon on a weekday, there’s no wait unlike the Irvine location. Highly recommend their rolls, cucumber salad, and fries. Another hit by Kei Concepts!

Yet another winner from KEI Concepts. The hand rolls are served warm, one at a time, so you get the full flavor of the roll. They advise you eat them as soon as they are served + follow that advice. Consider the yuzu kosho sauce to complement the rolls. The lunch special of four rolls, miso soup and edamame is a great bargain, and they will substitute if you have allergies. The cucumber salad and crispy rice tartar are a nice way to start.

My go to item here is the kaisendon. It's one of their lunch specials that's available until 4 pm everyday. The bowl contains rice on the bottom, topped with salmon, spicy tuna, shrimp, scallop, and blue crab. How you eat the don is as normal until about the halfway point. You'll then request for the miso salmon broth to be poured into the bowl for a whole new flavor. That's my favorite part. Service here is always top notch. They're super nice and attentive. It's slightly on the louder side here but that's to be expected since it's located in a pretty populated location and it's a popular spot to get some quality sushi.

I was conflicted about whether to give Rol 4 or 5 stars. I’m a sushi and hand roll aficionado. I’d eat it daily and I’ve been to most of the places in SoCal. The fish quality here is very good. I got the lunch special and at $16 for 4 rolls that’s a very good price. But the rolls are very small. Usually I can have enough at 5 rolls to be full. Here I had 6 and I could have still eaten more. Other than that, I have no complaints. It’s a clean restaurant located right off beach blvd in main part of city. The servers were attentive and nice. I’m just a big eater and I would have to order 7-8 rolls to feel satisfied.